The Social Media Specialist manages Social Marketing efforts such as Facebook, Twitter, Instagram, etc. Analyze the overall social strategy by measuring engagement, follows, shares, and other social data. Data will be also used to measure sales and traffic to determine impact to overall Bass Pro Shops business.


Develops Social Media strategies to increase brand awareness and generate sales.

Works with Customer Service to monitor customer comments and activity on Social Media sites for appropriateness and to determine needed response.

Determines which social media outlets are best for business

Works with the Business Analysts team to set up reporting to gauge engagement, follows/likes, etc

Maintains a planning calendar for events/posts for all social channels.

Works with stores on planning and best practices for Social Marketing.

Coordinates social marketing efforts with other marketing and media teams.

Performs all other related duties and tasks as assigned by the Manager of Internet Marketing.



Preferred Degree: Degree in Marketing or related field preferred


Excellent organizational skills

Solid oral and written communication skills

Strong knowledge of Excel, Word, and PowerPoint

Needs to be a self-starter and able to multi-task




Regularly performs computer work and sits.

Occasionally walks and stands.

Seldom/never lifts up to 50lbs.


Performs duties within scope of general company policies, procedures, and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies, procedures, and practices.

Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!

Health Savings Account
Flexible Spending Account
Voluntary benefits
401k Retirement Savings
Paid holidays
Paid vacation
Paid sick time
Bass Pro Cares Fund
And more!
Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.

Reasonable Accommodations

Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at [email protected].

View complete job description and apply.

The post Bass Pro Shops: Social Media Specialist- Fishing Correspondent appeared first on Collegiate Bass Championship.

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